In January of 2010, Jill Reilly and her husband David took a leap of faith by purchasing an existing bakery in Escondido, California. Jill had never owned a bakery, or even worked in one, and didn't have any formal culinary school training. What she did have was a Southern Virginia upbringing by some of the best cooks and hardworking women around. They taught her everything that she needed to know: "Use the gifts that God gave you and you can do anything that you set your mind to."
Since that time they have developed Cute Cakes into a top Wedding Cake, Designer Cake and Cupcake Bakery in San Diego. Jill embraced all of the wonderful, successful things about the previous bakery, added to that her delicious family recipes, artistic talent and a heap of customer service (plus a dash of southern charm), and the result is a word of mouth advertising that keeps new customers coming into her little shop on Valley Parkway every day! By developing a creative team of some of the most talented cake designers in the area, Jill and her staff can create just about anything from cake to fit budgets from the modest to the extravagant.
While Escondido and North County make up a majority of Jill's Cute Cake customers, many come from as far south as Coronado, El Cajon and El Centro, and Temecula to the North. So when Heavenly Cupcake in the downtown Gaslamp District went up for sale, it made perfect sense for Cute Cakes to take on a second location. Heavenly Cupcake has been a sweet success story in the Gaslamp, and Jill intends to keep it that way by continuing the same tradition of excellence that she has set at Cute Cakes in Escondido: Great taste, excellent customer service, and attention to every detail. While Heavenly Cupcake will remain a posh cupcake lounge, the opportunity to order designer cakes through Heavenly will be a great benefit for the downtown clientele. Customers will also see the addition of a few "Sweet Gift" items that are very popular at Cute Cakes, and are perfect for tourists who want a sweet treat for the plane ride home or Thank You gifts upon their return. Heavenly Cupcake is a "must stop" for San Diego visitors, but Jill has a passion for bringing in the natives too. She loves to chat with the customers and hear feedback on what they like, what they don't like, and what they want to see more of, and she’s got some great things planned for the local clientele in the upcoming months including tasting parties and loyalty rewards.
Check out Jill's Cute Cakes Story here, and browse around the Cake Design Gallery as well! Cute Cakes and Heavenly Cupcake: A sweet partnership for all your celebration needs!